Have you ever seen that delicious chocolate ad while scrolling on Instagram? Or are you wondering why Google suddenly starts showing you shoe advertisements online? You must have searched for it some time, but you don’t remember it. Why does it happen? Yes, through PPC marketing! Running Google or Meta ads generates instant leads for you in no time. The response rates are faster and the ROI is superb.
However, most businesses fail to generate quality leads or convert them into potential customers even after running paid advertisements. The possible cause is the lack of expertise, many freelancers or agencies scamming them, or the inability to write a persuasive ad copy.
How will you react if we say that you won’t face such problems now? Yes, Verified Digital offers the best pay per click services in Dubai that not only help you generate leads but also convert them into loyal customers. And you won’t have to pay a huge sum to see the results, we promise!
Thousands of people search for different queries, products, or services online. Search Engines like Google and Bing display relevant results in front of them to resolve their queries. For example, someone searches for dresses online. Google will display listings through Google Shopping Ads. There will be several other results like e-commerce websites, photos, and video advertisements. This is exactly how search engine marketing for Google ads works.
You enter a query, also known as a key term, and viola, there are hundreds of listings in front of you! But, how is a particular page optimized so that it reaches its target audience? Through effective keyword research and SEM strategy. The same is true with social media and video ads. These Google ads help businesses generate leads quickly, without waiting for several months. There are tons of phone calls and messages from leads, all thanks to a marketing agency!
Thus, companies partner with pay per click marketing services to target the right audience through effective keyword research and ultimately boost their sales or traffic.
There is a daily minimum budget that Google or any other search engine asks from a person to display their ads to the relevant audience. The person has a choice to run the ads for either a week, a month or several days as per their budget. There is no minimum budget to avail pay per click services. You can even start with as little as 6.49 Dirham. You can pause the campaign anytime or even delete it.
Bidding on a higher amount guarantees better results. But that doesn’t mean that only bidding more than your competitors will alone give you the desired results! Suppose two e-commerce marketing firms are trying to rank for a keyword, say, “PPC audits”. One agency bids INR 500 daily.
Contrarily, the other one has a budget of INR 200 per day only. But, this company has great content on their website that is well-optimized for SEO and the readability is also marvelous. The first agency may have a huge budget but Google will give priority to the second one solely because of their high-quality content.
This gives us a lesson that even though you’re King Solomon, you won’t get a good search engine ranking if your website content is of no value to the users! Hence, both SEO and PPC are essential to thrive in the modern market, also known as SEM.
Run advertisements across Search Engines like Google and Bing where users search for a customer query with many intents. Get noticed by optimizing your profile and bidding higher than your competitors.
Run multimedia ad campaigns (a fusion of texts, pictures, and a Call-to-Action or CTA) to promote your brand. It is mostly employed for ecommerce marketing, real estate, hotels and lodges, etc.
Set up a call campaign to compel people to visit your website by clicking or tapping on your ad to increase phone calls to your business. It’s more common in Dubai.
Create catchy taglines, fun reels, and super funny memes to promote your product or service. Meta Ads are mostly being used nowadays to attract the attention of Gen-Z, Millennials and others.
Are you an e-commerce brand owner? Then, Verified Digital stands out as the best Google Ads marketing agency for you. List your various products across the various search engines and done!
- You can get into the eyes of the right customers through a single search.
- The lead generation is very fast and the quality of the prospects is superb.
- Applicable to all niches and industries, such as food and beverage, IT, EdTech, finance, etc.
- You can start with as little as you can!
- The ROI is double or even triple the investment amount.
- You only have to pay for results such as website clicks, online store visits, or phone calls to your company.
- The Google ads are mobile-optimized.
The very first thing we do is choose the media to display your PPC ads. There are multiple channels across the globe, such as Facebook (Meta), Instagram, Pinterest, Google, Bing, and the list continues. Then, we conduct an attentive site audit to identify the gaps and loopholes in your PPC strategy.
The next step is to identify your goals. Tell us whether you want to increase traffic, foster brand awareness, generate leads, or want more sales. Our Google Ads Marketing Agency in Dubai will carefully consider your goals and start setting up the paid search campaigns. Make sure your goals are clear!
The third step is to track and analyze the ad performance. Through these data-driven insights, we assess if any improvements have to be made or if the ads are performing well. In case there are some loopholes, our team further refines the strategy to optimize the lead generation or conversion rate.
Our team of creative graphic designers and copywriters sit down to create super compelling ad copies for your brand. They cater to carefully creating attractive headlines, persuasive CTAs, and mesmerizing videos to compel viewers to take action. A Social Media or Ads Expert is always there to supervise and guide them.
After ad copy creation and supervision, we publish the ad and start monitoring the campaign performance. Our pay per click management services in Dubai employ A/B Testing to refine our strategies further so that our clients get the maximal results. We continue analyzing our competitors and also follow similar patterns.
Our paid media team monitors several aspects of PPC campaigns, such as the click-through rate, target audience, quality score, average search position, conversion rate, etc. Mostly, it happens that the campaign may need some refinement and that’s completely normal. Our PPC advertising services ensure that no more than 2-3 revisions occur.
Our PPC experts identify the strengths and weaknesses of your company through an effective SWOT analysis or site audit. It helps us to identify what you can do to outsmart your competitors.
Our pay per click marketing services in Dubai ensure to first know your marketing goals carefully before running ads. It helps us make use of your funds in the best way possible.
Verified Digital makes optimum use of data-driven insights to gather competitor strategies in the best way possible. It helps our marketers outshine them and track our campaigns’ performance without using blackhat practices.
We have the best and the most experienced copywriters at our PPC agency in Dubai. They are not only great at writing but also have a good knowledge of PPC and SEO.
No strategy works without proper refinement, and so is with pay per click management services as well. Our A/B testing allows us to compare two or more versions of a campaign.
Finally, we see what’s working well and who all are responding well to our ads. This allows us to retarget them and get you double the ROI than you would have expected!
We stay in touch with the latest industry trends and outgrow traditional practices only for our clients. Our SEM team ensures that your digital profile grows ethically and naturally.
- Client Analysis
- Identification of Clients’ Goals
- Presenting Proposals
- Deciding Deliverables
- Niche Research
- Competitor Analysis
- Choosing Marketing Platforms
- Development of Game Plans
- Testing Ads
- Testing Content
- Testing SEM Techniques
- Analyzing User Behavior
- Setting Up Campaigns
- Creating Content
- Refining Strategies
- Analysis
years of experience in serving commercial and property real estate brands
clients across the real estate sector
years of experience in serving HR and staffing agencies
clients across the recruitment sector
years of experience in serving hospitals and mental healthcare hubs
clients across the healthcare industry
years of experience in providing e-commerce marketing services in Dubai
clients across the sector
CPC=(Total Advertising Cost/Total Clicks)